Put up to 500 bonus miles in your grocery cart when you join Club Sobeys and provide your Aeroplan Number.
By joining Club Sobeys and shopping at participating Sobeys stores, you can reach your dream reward or destination faster. Sobeys’ fresh food and superior customer service help you turn everyday meals into something extraordinary.
From September 3 to November 30, 2013, earn 100 bonus miles on each of your next five grocery shops of $20 or more when you join Club Sobeys, provide your Aeroplan Number, and shop—that’s a total of up to 500 bonus miles!
Here is the info on the promo.